News
29 April 2026

BidCraft and transformacy partner to strengthen social value in bids 

BidCraft is now collaborating with transformacy to help bidding teams take a more joined-up approach to social value.

transformacy is a UK-based sustainability consultancy specialising in social value strategy and tender support. They help organisations strengthen the role social value plays in bids, so it is developed with a clearer link to the opportunity and sits more naturally within the wider business context. Their work is about making social value stronger in the tender and something that holds up in delivery.

transformacy and bidcraft blog post

Social value is no longer a side note

As social value carries more weight in UK public sector tenders, the quality of the response matters more than ever. Yet in many bids, it still comes in too late or sits too far away from the core solution, which can weaken the overall response and leave valuable marks on the table.

This partnership brings together BidCraft’s bid expertise and transformacy’s social value specialism so that social value is built into the solution and the wider bid approach from the start, rather than treated as a separate late-stage input.

In practice, that means social value is developed in the context of the bid as a whole, so it has a clearer link to the client requirement and a clearer place in the response.

For clients, that means a more joined-up bid, with social value playing a clearer part in the strength of the submission and the final score.

In tightly scored bids, social value cannot afford to be treated as an add-on. When it carries real evaluation weight, it needs to be developed as part of the response itself.

Learn more about transformacy’s social value work at transformacy.com/social-value.

I’m delighted to announce our collaboration with Charlie and the team at transformacy. After successfully partnering on several large, complex public‑sector deals, we’re excited to combine our strengths to help clients embed social value throughout their proposals, rather than treating it as a disconnected afterthought.

Jon Darby, Founder and MD of BidCraft, APMP Fellow

Jon Quote small image